Privacy Policy

1. Introduction

AdFuse ("we," "our," or "us") is committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our advertising management platform and related services (collectively, the "Service").

By using our Service, you agree to the collection and use of information in accordance with this Privacy Policy. If you do not agree with the terms of this Privacy Policy, please do not access or use our Service.

2. Information We Collect

2.1 Personal Information

We may collect the following types of personal information:

• Account Information: Name, email address, phone number, company name, and job title
• Profile Information: Profile pictures, bio, and other information you choose to provide
• Payment Information: Billing address, payment method details (processed securely through third-party payment processors)
• Communication Data: Messages, comments, and other communications you send through our platform
• Meta Account Information: When you connect your Meta Business Manager account, we may access your ad account information, campaigns, and related data

2.2 Automatically Collected Information

• Usage Data: Information about how you use our Service, including pages visited, features used, and time spent
• Device Information: IP address, browser type, operating system, device identifiers, and mobile network information
• Cookies and Tracking Technologies: We use cookies, web beacons, and similar technologies to enhance your experience and analyze usage patterns
• Log Data: Server logs, including access times, pages viewed, IP address, and browser information

3. How We Use Your Information

We use the collected information for the following purposes:

• Service Provision: To provide, maintain, and improve our advertising management platform
• Account Management: To create and manage your account, process payments, and provide customer support
• Meta Integration: To connect with Meta's advertising platform and manage your ad campaigns
• Communication: To send you important updates, notifications, and respond to your inquiries
• Analytics and Improvement: To analyze usage patterns, improve our Service, and develop new features
• Security: To protect against fraud, unauthorized access, and other security threats
• Legal Compliance: To comply with applicable laws, regulations, and legal processes
• Marketing: To send you promotional materials and information about our Service (with your consent)

4. Information Sharing and Disclosure

We may share your information in the following circumstances:

4.1 Third-Party Service Providers

We may share information with trusted third-party service providers who assist us in operating our Service, including:

• Payment processors for billing and subscription management
• Cloud hosting providers for data storage and processing
• Analytics providers for usage analysis and improvement
• Customer support tools and communication platforms
• Meta (Facebook) for advertising platform integration

4.2 Legal Requirements

We may disclose your information if required to do so by law or in response to valid legal requests, such as court orders or subpoenas.

4.3 Business Transfers

In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of the transaction.

4.4 Consent

We may share your information with your explicit consent or at your direction.

5. Data Security

We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include:

• Encryption of data in transit and at rest
• Regular security assessments and updates
• Access controls and authentication mechanisms
• Employee training on data protection practices
• Incident response procedures

However, no method of transmission over the internet or electronic storage is 100% secure. While we strive to protect your personal information, we cannot guarantee absolute security.

6. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. Specifically:

• Account Information: Retained for the duration of your account plus 3 years for legal and business purposes
• Usage Data: Retained for up to 2 years for analytics and service improvement
• Marketing Data: Retained until you opt out or for 3 years of inactivity
• Legal Requirements: Some data may be retained longer to comply with legal obligations

7. Your Rights and Choices

Depending on your location, you may have the following rights regarding your personal information:

7.1 General Rights

• Access: Request access to your personal information we hold
• Correction: Request correction of inaccurate or incomplete information
• Deletion: Request deletion of your personal information
• Portability: Request a copy of your data in a structured, machine-readable format
• Objection: Object to processing of your personal information for certain purposes

7.2 California Residents (CCPA)

If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA), including the right to know what personal information we collect and how we use it, the right to delete personal information, and the right to opt-out of the sale of personal information.

7.3 European Union Residents (GDPR)

If you are in the European Union, you have rights under the General Data Protection Regulation (GDPR), including the right to access, rectify, erase, restrict processing, data portability, and object to processing.

To exercise any of these rights, please contact us using the information provided in the "Contact Us" section below.

8. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance your experience on our Service. Cookies are small data files stored on your device that help us:

• Remember your preferences and settings
• Analyze how you use our Service
• Provide personalized content and advertisements
• Improve our Service functionality

You can control cookies through your browser settings. However, disabling cookies may affect the functionality of our Service.

9. International Data Transfers

Your information may be transferred to and processed in countries other than your own. We ensure that such transfers comply with applicable data protection laws and implement appropriate safeguards, such as Standard Contractual Clauses, to protect your personal information during international transfers.

10. Children's Privacy

Our Service is not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13. If we become aware that we have collected personal information from a child under 13, we will take steps to delete such information promptly.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or applicable laws. We will notify you of any material changes by:

• Posting the updated Privacy Policy on our website
• Sending you an email notification
• Displaying a prominent notice on our Service

Your continued use of our Service after any changes constitutes acceptance of the updated Privacy Policy.

12. Contact Us

If you have any questions about this Privacy Policy or our privacy practices, please contact us: